Adding life to years
Text size:

Rossburn Age Friendly Access Awareness Event

Rossburn Age Friendly Access Awareness Event

Status: Ongoing


Rossburn Manitoba Canada
Print this page City population: 500030% over 60Practice started in 2008


Our committee decided to host a day to increase awareness among youth and local businesses in Rossburn, Mb. about the challenges older adults can encounter when going out for errands and shopping. We approached both Elementary and High Schools to have students perform the demonstrations. We had some students use walkers, canes, and some were pushed in wheelchairs. Several also wore very dark glasses which helped them realize the challenges facing those who are visually impaired. The entire event was videotaped, and staff and students did a de-briefing afterwards to discuss how they felt during the exercise. Based on this, a report was created and shared with local businesses regarding barriers obstructing older adults’ use of their stores.The video will be shared with our Age Friendly Mb office as well as the Minister responsible for Seniors and those with disabilities. Our MLA and MP were represented at this event. This also made them aware of the issues in most small communities across Canada. The only store in our town with automatic doors is the Park – Way Co-Op store. Since this exercise, the Town has received funding to make our Community Hall more Age Friendly by installing a lift in the building. Other local establishments have been encouraged to improve their accessibility so that all people, regardless of mobility issues, may be able to shop in their local stores.

Key facts

Main target group: mobility

Other target group(s): Mothers with babies in strollers etc.

Sector(s): Social protection

Desired outcome for older people:
Build and maintain relationships

Other issues the Age-friendly practice aims to address:
  • Accessibility
  • Inequities
  • Intergenerational activities

Other Issues: Just to try to educate everyone about disabilities and accessibility concerns folks face daily. Partnerships need to be stronger and have more people involved. Schools have connected some but there is room for more and better connections.

Contact details

Name: Kalyniuk, Shirley

Email address:

Preferred language(s): English

Age-friendly practice in detail (click to expand):

Engaging the wider community
Moving forward
Looking back