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Webinar: Financing public awareness programmes and actions in tobacco control: tools and best practices - 1 June 2023

image presenting the webinar

The WHO FCTC Knowledge Hub on public awareness organised its first webinar on public funding for public awareness actions and programs in tobacco control on 1 June 2023.

Goal : The objective of this webinar was to identify mechanisms of financing awareness raising programmes for tobacco control and to provide examples on how to obtain and structure such mechanisms. 

 

The replay is available here

 

image from the replay

 

Education, communication and public awareness programmes required under Article 12 of the WHO Framework Convention on Tobacco Control (WHO FCTC) should be an integral part of comprehensive tobacco control strategies, plans and programmes. Indeed, they are efficient to reduce smoking initiation and maintenance. Those programs are usually expensive and the funding are not sufficient to ensure their implementation or their sustainability. 

The invited speakers presented examples of: taxation of tobacco products and utilization of tobacco taxation for funding public health programmes; governance mechanisms for the existing funds; and techniques of advocacy to target decision-makers to get funds for awareness raising programmes.

 

Program:

Opening of the webinar (WHO FCTC Knowledge Hub on public awareness)

Welcome remarks by the Convention Secretariat

Setting the scene: the need for sustainable funding to implement repeating or long-term public awareness programs and actions (WHO FCTC Knowledge Hub on public awareness)

Tobacco taxation as an opportunity for domestic resource mobilization, Zunda Chisha (WHO FCTC Knowledge Hub on Tobacco Taxation)

The Addiction Fund: a French example of financial support for public tobacco control policies, Claire du Merle (General Direction of Health, Ministry of Health) Marie-Caroline Laï (Caisse Nationale de l’Assurance Maladie) and Anne-Charlotte Salavert (Social Security Direction, Ministry of Health)

Sustainable Funding Mechanisms for Population-Level Tobacco Control Communication Programs, Sylviane Ratte (Vital Strategies)

Investing in tobacco control: lessons learned from the investment cases carried out as part of the Convention Secretariat’s FCTC2030 project, Dudley Tarlton (UNDP)

Questions and answers session

Summary and conclusion (WHO FCTC Knowledge Hub on public awareness)

 

You work in a structure that contributes to the fight against tobacco, at a national or local level, whether it is a public institution, a community, an association, a private structure or you work for the implementation of public health policies: this webinar may interest you!