North Macedonia Successful Completion of PHC Communication Campaign In response to the Ministry of Health s commitment to strengthen primary health care PHC a communication strategy was initiated in 2023 WHO supported the national efforts in presenting th

Successful Completion of PHC Communication Campaign

In response to the Ministry of Health's commitment to strengthen primary health care (PHC), a communication strategy was initiated in 2023. WHO supported the national efforts in presenting the PHC reform through a press conference, developing a leaflet, and creating a documentary video. As part of the campaign the national expert team also organized TV appearances, regional visits of primary health centers, and preparatory meetings, overseeing the campaign's implementation.