Action - GNPR 2016-2017: Promotion of healthy diet and prevention of obesity and diet-related NCDs (q18) - Implementation of legislation on marketing of unhealthy foods and beverages to children

Programme: GNPR 2016-2017: Promotion of healthy diet and prevention of obesity and diet-related NCDs (q18)

Programme description

These programmes and actions were reported by countries for the 2nd WHO Global Nutrition Policy Review 2016-2017 module on actions related to healthy diets, overweight and diet-related NCDs. More actions and programmes reported can be accessed through the country page.

Programme type


WHO (2018) Global Nutrition Policy Review. Country progress in creating enabling policy environments for promoting healthy diets and nutrition

The Global Nutrition Policy Review 2016–2017 is the report of the second comprehensive analysis of nutrition-related policy environment, coordination mechanisms, available capacities and actions being taken in 176 Member States (91%) and one area which responded to the survey carried out between July 2016 and December 2017.

Implementation details : 

Communication channels, settings and contexts: TV (voluntary), radio (voluntary), advertising (voluntary). The Public Health Act of 2004, through the implementation of the Second National Nutrition and Health Programme, includes two articles concerning the advertising of food and the banning of food vending machines in schools. The first article stipulates that TV and radio commercials for beverages with added sugar, salt or artificial sweeteners and manufactured food products must contain the following health messages: "For the sake of your health, do not eat foods that contain too much fat, sugar or salt", "For the sake of your health, eat at least five servings of fruit and vegetables every day", "For the sake of your health, avoid eating snacks" and "For the sake of your health, do regular physical exercise". The same obligation applies to the promotion of these beverages and food products, although advertisers can avoid this by paying a tax equal to 1.5% of the annual amount they pay for advertising these types of product. Objectives of the measures are: to prevent misleading marketing messages for children; to foster healthy diets and lifestyle habits; to educate children.

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