The Convention Secretariat, through the FCTC 2030 Project, is pleased to present a Workshop on Strategic Communication for WHO FCTC Implementation. This is made possible with the generous support of the Governments of Australia, Norway and the United Kingdom. 

Objective: Effective communication for tobacco control policy change requires an understanding of the political and communication environment and the development of clear, consistent and persuasive messages for intended audiences. During this online workshop, various communications approaches to support tobacco control policy-making will be explored.

Course content: This 2-day virtual workshop aims to build the capacity of Parties to the WHO FCTC, in particular countries eligible to receive official development assistance, to plan and deliver effective strategic communications for WHO FCTC implementation. Some of the topics to be covered will include: an overview of the concept of strategic communication, the role of strategic communication in tobacco control, the strategic communication planning process, communication research, as well as technical sessions which will cover tobacco control policy change and key articles of the WHO FCTC.

Target audience: This workshop is designed for WHO FCTC Focal Points, as well as communications officers in Ministries of Health and government officials from other Ministries that support tobacco control.

Those interested may join one of these two workshops (both will deliver the same content), upon registration through the corresponding link:

• Date 1: 

23 and 24 March 2022,  Time: 03h00 – 06h00 (CET) each day

Language: English only

Click HERE to register. Please, register no later than 22 March 2022.

• Date 2: 

5 and 6 April 2022,  Time: 13h30 – 16h30 (CET) each day

Languages: Simultaneous interpretation will be available in Arabic, English, French, Russian and Spanish.

Click HERE to register Please, register no later than 4 April 2022.

Find below the promotional brochure, available also in Arabic, English, French, Russian and Spanish.

For questions, please, contact the Development Assistance team of the Secretariat of the WHO FCTC at fctc2030@who.int.